On October 25th, I had the privilege of attending
the Erie Non-Profit Partnership conference at the Bayfront Convention Center in
Erie, PA. The theme of the conference was “Resilience”. For those of us
invested and operating in the Non-Profit side of the market
there is an uncanny need for us to be culturally resilient. Conditioning our
organizations, strategic thinking and positioning to move consistently forward
without interruption of services is critical for us to increase and sustain
outcomes. My attendance at this conference proved to me to be highly valuable
in framing my vision for market services and the development of our
organizations service strength as we proceed with resilience to dial in and
sustain programs that strengthen our community. The conference was a brilliant
mix of pointed sessions oriented towards the theme of selling value in
services, promoting them effectively and understanding how to appeal to your
supporters. My take away from participating
in this event was that Goodwill needs to continue to drive for long-term sustainable outcomes.
If we touch a life, I want to know that we touched it for a lifetime and in
that touch we handed off some of our hard-earned resilience.
Thank you all again for your support
at Goodwill Industries of Ashtabula, Inc. Serving Lake, Geauga, Ashtabula, Erie
and Crawford Counties.
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